IGNITE Travel Group has cemented its partnership with Seven West Media (TD 03 Jul 2018), after a year of providing exclusive deals via 7travel.
Ignite MD Randall Deer said the pact has expanded the reach of his company across all mediums including TV, print and digital.
Sally McFadyen, 7travel Head, said consumers had responded well to the deals which had driven growth by a hefty 291% over the last 12 months.
Launched in 2017, 7travel has aspirations to become Australia’s “go-to” travel website between the Seven West Media network’s advertisers and audiences via e-commerce (TD 27 Nov 2017).
Source: traveldaily