New Sydney Sofitel open

New Sydney Sofitel open

YESTERDAY the brand new Sofitel Sydney Darling Harbour made its much-anticipated debut, with the landmark property opening with a special first night where the entire hotel was given over to 33 charity groups.

Owner Jerry Schwartz cut the big red ribbon alongside Simon McGrath, AccorHotels chief operating officer (above) flanked by the ceos of the various charities who together used the opportunity afforded by the opening to raise more than $500,000 to support their causes.

An official plaque was unveiled by NSW tourism minister Adam Marshall, who welcomed the hotel as the “first new-build international luxury hotel to debut in Sydney’s CBD this millennium”.

McGrath said the hotel’s proximity to the International Convention Centre Sydney would help bring major conferences and events to the NSW capital and be a significant contributor to tourism.

“Sofitel is now the largest luxury hotel brand in the Pacific, and coupled with the strength of AccorHotels’ distribution and loyalty platform we are confident Sofitel Sydney Darling Harbour is going to lead the luxury hotel market in Australia,” he said.

More pics from the event at

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Source: traveldaily