Whitsundays report

Whitsundays report

TOURISM Whitsundays managed to more than double its $1.5 million in 2019/20 base funding into an annual budget of $3.3 million through a range of initiatives such as grants and partnerships, according to the organisation’s annual report released yesterday.

The report highlights key achievements over the year, with CEO Tash Wheeler saying prior to the COVID-19 pandemic the Whitsunday region was in an excellent position.

“Because of Tourism Whitsundays’ dedication to restarting our vital tourism industry, the organisation has been leading the pack since restrictions have begun easing,” Wheeler said.

Five campaigns launched in Jun targeting various domestic markets, “delivering a 20:1 return on investment at a critical time for the industry,” she said.

To view the report CLICK HERE.

The post Whitsundays report appeared first on Travel Daily.

Source: traveldaily