OREGON, where giant white rabbits bounce through fields of tulips, caterpillars cruise around on bikes and whales frolic about in the clouds…
Travel Oregon has taken a quirky approach to its latest campaign, which it has dubbed “Only Slightly Exaggerated”.
The completely animated video (pictured) shies away from the grand vistas and scenic photography of traditional tourism campaigns and dabbles in the realm of cartoon.
Travel Oregon said the video was designed to “evoke the magical feeling of being in Oregon,” insisting “Oregon is magic. It’s something that can’t quite be captured in photos or film” – CLICK HERE to view.
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Source: traveldaily