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UAE’s Northern Emirate to Welcome Region’s First Sheraton-Branded Waterfront Homes

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Dubai-based Atara Development has signed a landmark agreement with Marriott International to launch the Gulf region’s first Sheraton-branded residences. The new project, The Residences at Sheraton Al Marjan Island Resort, will be located on the prime shores of Ras Al Khaimah’s Al Marjan Island and feature 141 luxury beachfront homes co-located with a Sheraton resort. The deal marks a strategic milestone for both Atara and Marriott as branded residential developments continue to reshape the real estate landscape across the Middle East. The agreement was signed in the presence of senior officials from Marjan, including CEO Arch. Abdulla Al Abdouli, as well as leadership from Marriott and Atara.

The announcement signals Atara’s bold shift from high-end project execution to becoming a primary developer of branded lifestyle ecosystems. With more than 1 million square feet in its project pipeline over the next two years, the company is looking to expand its portfolio beyond Dubai’s exclusive enclaves to emerging premium destinations like Ras Al Khaimah.

Talking about the new development, Umid Bazarov, Chief Operating Officer at Atara Development, said: “It marks a turning point for Atara, where we evolve into a brand that creates full lifestyle ecosystems. Our vision is to build beyond structures — we want to create spaces that reflect the aspirations of modern luxury buyers.” The project also reflects Atara’s continued focus on precision execution, backed by its in-house construction capabilities. Every element of the development — from structural design to the finest architectural detailing — is being delivered to meet the highest standards of craftsmanship and global hospitality.

Al Marjan Island is fast emerging as the UAE’s next luxury hotspot, drawing attention from global developers and hospitality brands alike. “Located on the prime shores of Al Marjan Island, this project reflects the caliber of world-class developments we envision for our destination,” said Abdulla Al Abdouli. He added that the project strengthens the island’s position as a premier coastal lifestyle hub for both residents and investors. Once completed, The Residences at Sheraton Al Marjan Island Resort will feature over 50 amenities, elegant interiors, and in-residence hospitality services — blending Sheraton’s heritage of excellence with Atara’s vision of elevated coastal living.

For Marriott International, the launch of Sheraton residences in Ras Al Khaimah is a significant regional milestone. “This development will champion Sheraton’s rich history of service and legacy of fostering connections,” said Sandeep Walia, Chief Operating Officer, Middle East and Luxury, Europe, Middle East, and Africa at Marriott International. “We are delighted to collaborate with Atara Development to bring this vision to life and deliver the Sheraton experience that reflects a sense of belonging, accomplishment, and fulfillment for the residents.”

As one of only a limited number of Sheraton-branded residences globally, the Ras Al Khaimah project offers a rare opportunity for investors and end-users to own a slice of branded hospitality-driven living in the region.

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Ronaldo Headlines Saudi Arabia’s Tourism Blitz as Kingdom Unveils Boldest Tourism Campaign

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Saudi Arabia has launched a high-impact global tourism campaign with football icon Cristiano Ronaldo as its star, marking a bold move to spotlight the Kingdom’s booming events calendar and its transformation into a year-round destination for sport, culture, and entertainment. Titled “Unreal Calendar,” the new campaign — released Tuesday by the Saudi Tourism Authority (STA) — features a sleek 60-second film narrated by Ronaldo. The Al-Nassr striker is seen taking in major sporting spectacles and cultural moments across the country, ending with the message: “I came for football, I stayed for more.”

The campaign will run across key international markets, including Europe, India, and China, targeting global travelers with curated travel packages that make it easier to experience the action in Riyadh, Jeddah, and AlUla.

Sporting Ambitions, Tourism Goals

Saudi Arabia is not just building stadiums, it’s building a strategy. Backed by $800 billion in tourism investment, the Kingdom has committed to hosting some of the world’s largest sporting events, including the FIFA World Cup 2034, AFC Asian Cup 2027, Olympic Esports Games 2027, and Asian Winter Games 2029. The Unreal Calendar also highlights regular fixtures like Formula 1, the Esports World Cup, LIV Golf Riyadh, and the Saudi Pro League, where Ronaldo and other global football stars have elevated the local game’s profile. The campaign reflects a broader push under Vision 2030, which aims to attract 150 million visitors annually and generate $16.5 billion in tourism-related GDP by the end of the decade.

Ronaldo’s involvement signals a major shift in the Kingdom’s soft power play. Since joining Al-Nassr in 2022, the Portuguese legend has become one of Saudi Arabia’s most prominent cultural exports — and now, its tourism ambassador. “Being part of Saudi’s journey as a global sports hub has been truly special and somehow unexpected for me a few years ago,” Ronaldo said. “From the energy of the fans to the scale of ambition — this is where the future of sport is being written.”

Tourism Minister Ahmed Al-Khateeb, who shared the campaign on social media, said the Kingdom is now firmly on the map as a tourism and events powerhouse. “Saudi is cementing its place as a global destination that combines cultural authenticity, warm hospitality, and the thrill of world-class events. We remain committed to developing a seamless landscape that inspires the world and provides unforgettable visitor experiences,” he remarked.

Fahd Hamidaddin, CEO of the Saudi Tourism Authority, added: “This campaign with CR7 is a showcase of Saudi today, and our ambitions. From world-class events to iconic sites and breathtaking landscapes, Saudi is a land of discovery.”

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ITE HCMC welcomes buyers and media on Vietnam’s 80th National Day 

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Hosted buyers and media professionals for ITE HCMC 2025 were feted with traditional Vietnamese flavours  at the Van Thanh Tourist Area in Ho Chi Minh City on Tuesday, 2nd September.

The event is one of the precursors to the global travel and tourism conference which takes place at the Saigon Expo and Convention Centre on Thursday, 4the September.

A representative for the Ho Chi Minh City tourism department cited the conference theme Sustainable Travel: Vibrant Experience as they shared the city government’s vision of a future where travel not only inspires discovery and connection, but also honours culture, preserves the environment, and empowers local communities.

A timely occasion

What made the event especially memorable was that it was held on the 80th anniversary of Vietnamese independence.

As such, it also celebrated the Vietnamese travel and tourism sector which is a notable contributor to the national economy as it makes up nine percent of the gross domestic product on average annually.

Following the opening salvo, guests explored the venue grounds where they enjoyed the cuisine of southern Vietnam and observed demonstrations of traditional craft-making.

The evening ended with a fireworks display set against the Ho Chi Minh City skyline, dominated by the towering Landmark 81.

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Jumierah appoints Xander Labuschange as General Manager of Hospitality for Jumeirah Thanda Safari

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Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, has announced the appointment of Xander Labuschagne as General Manager of Hospitality for Jumeirah Thanda Safari in South Africa.

Xander brings more than two decades of diverse hospitality experience, with a career spanning humanitarian work, luxury safari lodges, residences and international operations across South Africa, Botswana, UAE, and Europe. Most recently, he served as General Manager of Atzaro Cape Town – Boutique Hotel and was involved in Atzaro Okavango Camp in Botswana, overseeing procurement, operations, guest experience, commercial performance and project delivery.

In his new role, Xander will be responsible for the day-to-day hospitality operations of Jumeirah Thanda Safari and will play a key role in building on the property’s unique positioning while supporting the brand’s evolution through the delivery of distinctive and purposeful guest experiences.

In December 2024, Jumeirah announced its entry into Africa with the opening of Jumeirah Thanda Safari and Jumeirah Thanda Island in Tanzania.  The launch, in partnership with the Thanda Group, marks a significant milestone in Jumeirah’s growth journey, offering a distinct proposition and meaningful experiences for travellers rooted in culture and connection.

Located in one of Southern Africa’s private Big Five game reserves, Jumeirah Thanda Safari spans 16,500 hectares of wilderness in KwaZulu-Natal province. At its centre is The Royal Thanda Club Estate, a 386-hectare private, access-controlled enclave. The estate is home to The Royal Thanda Club at Jumeirah Thanda Safari and five branded Jumeirah Residences. These are also joined by Villa iZulu which sits within the wider game reserve. Guests can take part in game drives, bush walks, starlit dining experiences, and a junior ranger course for younger visitors. Guests also benefit from wildlife experiences guided by expert trackers and cultural programmes that reflect Zulu heritage, with 90% of its staff hailing from neighbouring communities.

Jumeirah Thanda Safari is involved in conservation and sustainability initiatives such as landscape rehabilitation, alien vegetation removal, cheetah breeding, and rhino protection through projects including Project Rhino KZN and the WWF Black Rhino Range Expansion Project. Through The Thanda Foundation Trust, it supports programmes such as Star for Life, a youth empowerment initiative that has reached over 500,000 young people in South Africa and Mafia Island in Tanzania. The reserve is accessible via King Shaka International Airport in Durban, with transfers by road or a one-hour helicopter flight directly into the reserve.


About Jumeirah

Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, operates an exceptional portfolio of 31 properties across the Middle East, Europe, Asia and Africa. In 1999, Jumeirah changed the face of luxury hospitality with the opening of the iconic Jumeirah Burj Al Arab and the brand is now renowned worldwide for its distinguished beachfront resorts, esteemed city hotels and luxury residences. From the contemporary Maldivian island paradise at Jumeirah Olhahali Island to the art-inspired Jumeirah Capri Palace in Italy and the modern twist on a British classic at Jumeirah Carlton Tower in London, the brand has become synonymous with warm and generous service and the ability to craft distinctive and purposeful experiences that bring joy to guests from across the world.

www.jumeirah.com
https://www.instagram.com/jumeirah
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https://x.com/jumeirah
https://www.linkedin.com/company/jumeirah/
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“Seeking journey’s that forge connections”… Wegener decodes experiential travel

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Chat over chai

The way consumers are seeing travel has been changing, they are now looking for immersive experiences, understanding and being a part of the local cultures. Iconic landmarks no longer drive decision making. Destinations need to showcase the full spectrum of experiences that they offer. Mixing adventure, learning, healing and celebration. It’s a  paradigm shift from “I was there” to “I was changed there.”

Scott Wegener, Head of Asia Pacific at Tripadvisor, while addressing the audience during the opening keynote at ITB India 2025 shares more about Experiential Travel.

Postcards for the Soul

The search for meaning and transformation is redefining travel in 2025 and beyond. It is no longer just a trip it’s a postcard for the soul.  Wegener states: “Leisure travel is no longer about just buying holidays, flights, hotel stays. It’s about seeking journeys. So, what is experiential travel in 2025? It’s a shift from passive sightseeing to active engagement. It’s about immersing yourself in a local way of life, forging connections with people and truly understanding a place’s essence. Say goodbye to rushed itineraries and crowded bus tours and shallow checklists, say hello to slow travel. It’s about immersing yourself in the local way of life, forging connections with people and truly understanding a place’s essence.”

Key fundamentals of Experiential Travel

P is for personalization: Travellers are looking to curate an itinerary that aligns with their interests, whether it’s a pottery class in Jaipur for those that are interested in arts and crafts, or a home cooked meal in Hanoi for those who are interested in cooking, a wildlife trek in Sri Lanka for the more adventurous types, or maybe even a tour of the Melbourne Cricket Ground in Australia, for those that are into sports.

A is for Authenticity: Experiences must be genuine and true to the local culture. Travellers are after real culture, real rituals, real people, not staged for Instagram moments.

L is for the local interaction: Travellers are wanting to engage with local people, learn from local artisans, join a local festival, volunteer for a community project, even sit with the locals and simply have a chat over Chai.
S is sensory immersion: Travellers are looking to engage all of their senses. Taste a spicy wada pao in Mumbai, listen to local folk music in Jaipur. Inhale the aromas of the old Delhi spice market. See and maybe even wear vibrant sarees in Varanasi. Or touch and feel handmade crafts in Kolkata. Travel is now lived not just watched.

Travel used to be about collecting places, now it’s about collecting moments!

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IWTA interviews Francesca Giunti on “Homestays for change “

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IWTA interviews Francesca Giunti on “Homestays for change”

 

 

 

 

 

 

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to hear their story, please visit our page and complete a nomination form!

 

NOMINATE SOMEONE

 

NOMINATE YOURSELF

 

 

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ITB India 2025 opens with 400+ exhibitors, 600 buyers and expected 8,000+ visitors

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From left to right:  Katrina Leung (Managing Director and Vice President Asia Pacific, Messe Berlin), H.E. Farhana Ahmed Chowdhury (Deputy High Commissioner, The Deputy High Commission for the People’s Republic of Bangladesh in Mumbai), Poonam Sharma (Deputy General manager, Chhattisgarh Tourism Board), Dylan Redas Noel (Director – Marketing (North Asia & New Markets), Sarawak Tourism Board), Huu Viet Nguyen (Vice Director, Hanoi Tourism Information and Promotion Centre), Ni Made Ayu Marthini (Deputy for Marketing, Ministry of Tourism, Republic of Indonesia), Igor Palka (Senior Vice President, Messe Berlin), Yrjötapio Kivisaari (President & CEO, Visit Oulu), Padma Rani Seela (Chief Marketing & Communication officer, Andhra Pradesh Tourism Authority), Dr. Vijay Kalantri (Chairman, World Trade Center Mumbai). © ITB India 2025

 

ITB India 2025 officially opens today at the Jio World Convention Centre in Mumbai, connecting international industry leaders with India’s booming tourism market.

ITB India 2025 has officially opened its doors today at the Jio World Convention Centre in Mumbai, bringing together a robust international presence and a curated conference agenda. The third in-person edition of the three-day B2B trade show and conference, co-located with MICE Show India and Travel Tech India, boasts more than 400 exhibitors and 600 high-calibre buyers, with over 8,000 trade visitors expected from MICE, Leisure, Corporate, and Travel Technology. Reflecting this momentum, the show will spotlight the surging demand for experience-driven travel, with a strong focus on wellness, culture, cinematic storytelling, and adventure tourism.

“ITB India 2025 demonstrates the vitality of the Indian and South Asian travel markets, serving as an essential platform for global engagement and collaboration,” said Darren Seah, Executive Director, Messe Berlin Asia Pacific and organiser of ITB India, MICE Show India, and Travel Tech India. “This year’s edition places a strong emphasis on experience-led travel while fostering fresh opportunities for dialogue, innovation, and partnerships across MICE, Corporate, Leisure, and Travel Technology. We are delighted to welcome our Official Partner States – Madhya Pradesh, Chhattisgarh, and Andhra Pradesh –whose participation brings India’s diversity and cultural depth to the forefront, further cementing ITB India’s position as a gateway to the future of travel.”

From left to right:  Darren Seah (Executive Director, Messe Berlin Asia Pacific),  Vicente Salas Hesselbach (Managing Director, ITB Americas),  Katrina Leung (Managing Director and Vice President Asia Pacific, Messe Berlin),  Yrjötapio Kivisaari (President & CEO, Visit Oulu),  Igor Palka (Senior Vice President, Messe Berlin),  Padma Rani Seela (Chief Marketing & Communication officer, Andhra Pradesh Tourism Authority),  Prasanna Lakshm (Regional Director, Tourism, Andhra Pradesh Tourism Authority), Huu Viet Nguyen (Vice Director, Hanoi Tourism Information and Promotion Centre), Dylan Redas Noel (Director – Marketing (North Asia & New Markets), Sarawak Tourism Board),  Poonam Sharma (Deputy General manager, Chhattisgarh Tourism Board). © ITB India 2025

Madhya Pradesh, Chhattisgarh and Andhra Pradesh Shine as Official Partner States at ITB India 2025

ITB India officially welcomes Madhya Pradesh Tourism, Chhattisgarh Tourism, and Andhra Pradesh Tourism as its esteemed Official Partner States. Their participation reflects ITB India’s strong commitment to showcasing the depth and diversity of India’s landscapes and cultural heritage, while positioning these states at the forefront as destinations offering authentic, immersive, and off-the-beaten-path travel experiences.

International Participation on the Show Floor

This year’s edition welcomes strong participation from across the tourism value chain, bringing the global travel industry together under one roof. With NTOs, leading MICE companies, OTAs, hospitality brands, travel technology providers, and travel agents represented on the show floor, ITB India 2025 offers a comprehensive marketplace for meaningful networking, strategic collaboration, and business exchange.

Among this year’s key exhibitors are Wonderful Indonesia, Visit Northern Finland, Ministry of Heritage and Tourism Oman, Sarawak Tourism Board, Ha Noi Tourism Information and Promotion Centre, Destination 2 Italia, Fly24hrs, Galaxy Expeditions, Infiniti Software Solutions, Pearl Mara, Prince Hotels & Resorts, and VEGA Hotel and Convention Center.

 ITB India Conference 2025

Running alongside the exhibition, the ITB India Conference 2025 will deliver a dynamic programme across two stages with four curated tracks – Knowledge Theatre, MICE & Corporate, Travel Tech, and Experiential Travel. Featuring more than 40 sessions, the conference will provide actionable insights, thought leadership, and forward-looking strategies anchored in this year’s theme, as global industry leaders and decision-makers convene to address the pressing issues and opportunities shaping the future of travel.

Scott Wegener (Head of Asia Pacific at Tripadvisor) will deliver the opening keynote, highlighting South Asia’s pivotal role in shaping global tourism growth. Despite ongoing challenges around sustainability and workforce capacity, the region’s expanding middle class and rapid digitalisation are transforming traveller expectations and unlocking new opportunities for destinations worldwide.

The Knowledge Theatre will explore India’s rise as one of the most influential outbound travel markets globally, with tourism leaders from global destinations – such as Austria, France, Ras Al Khaimah and Switzerland – discussing strategies to capture this fast-growing market. A panel with Thomas Cook India and SOTC Travel Limited will decode the evolving behaviours of Indian travellers across family, luxury, leisure, and corporate segments, while Nikhil Sharma from Radisson Hotel Group, will highlight how weddings and MICE are driving hospitality growth through personalisation, hybrid formats, and rising demand in Tier 2 and 3 cities.

The MICE & Corporate track will highlight how innovation, sustainability, and technology are reshaping events and business travel. Sessions feature Parveen Chander from IHCL on redefining hospitality for MICE, a panel with Asian Paints, CRISIL, Nayara Energy moderated by Vikash Kejriwal (SKIL Travel) on seamless, traveller-centric design, and a fireside chat with Deepesh Jethwani and Varun Mahajan from Tripjack on building proactive, personalised Duty of Care programmes for India’s fast-evolving corporate travel landscape.

The Travel Tech track will showcase how AI, analytics, and digital innovation are transforming the industry. A panel with thought leaders from Amadeus, RezLive.com, Skyscanner, and TBO.com will explore trends shaping the future of travel. Anurag Jain (RateGain) will reveal how hotels can streamline systems, harness AI, and accelerate sustainable growth in the digital era. Leaders from Musafir.com, Riya Tours & Travels, Volaron Tech (a TripJack subsidiary), and Zetexa Global will highlight how AI, airline distribution, and ancillary services are reshaping customer engagement and unlocking new revenue streams.

Experiential Travel Track will explore India’s shift from products to transformative journeys. Cruise industry leaders including Cordelia Cruises, MakeMyTrip, and StarDream Cruises India will discuss how cruising is moving mainstream, moderated by Buzz Travel Marketing, while panels on luxury expeditions with Cruise Professionals, Polarverse, STIC Travel Group, and Thomas Cook India spotlight small-ship and yacht experiences. A C-Suite talk with Vandana Vijay (Offbeat Tracks) will spotlight how authentic, purpose-driven travel can be created that will empower communities and delivers deeper, more meaningful experiences.

 

 

 

 

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DERTOUR completes acquisition of Hotelplan Group

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DERTOUR Group completed the acquisition of four of the five business units of the Hotelplan Group, having received approval from the relevant authorities.

DERTOUR’s acquisition encompasses the whole of Hotelplan’s travel retail and tours business in Germany, Switzerland, and the United Kingdom.

However, Hotelplan’s holiday home specialist Interhome was taken over by another company: the HomeToGo Group.

Nevertheless, Hotelplan’s most popular and oldest brands have joined DERTOUR’s extensive tourism network which is comprised of 180 companies with a strength of 13,000 employees.

What next?

Thanks to the acquisition, the DERTOUR Group now takes pride in an extended selection of tour operator brands and specialist travel providers offering even broader range of travel options for guests.

According to DERTOUR chief executive Christoph Debus: “After months of intense preparation, the acquisition has now been completed. We would like to thank all teams involved who have worked tirelessly over the past few weeks to make this step possible. We are excited to officially welcome our colleagues from Hotelplan Group to the DERTOUR Group. This marks the beginning of growing together as a team, which we are approaching with great energy and a clear vision for further profitable growth.”

Debus added that the Group can now focus chiefly on the individual needs of travellers.

He said: “We want to inspire them with an even wider choice of offers. At the same time, we promise to continue to provide seamless, high-quality service. As an internationally renowned travel company and a subsidiary of REWE Group, we stand for a high level of reliability, excellence and professionalism.”

Changing of the guard

As Hotelplan’s UK holdings change hands, a change has also come for its leadership team as chief executive Joe Ponte steps down and hands over the reins.

In a post on professional networking site LinkedIn, Ponte stated that he will be pursuing new opportunities whilst turning over leadership to Francis Torilla.

As the outgoing CEO puts it, the acquisition marks not only a new beginning for the company, but also a new chapter for himself.

He said: “Leading Hotelplan UK over the past five years has been an absolute privilege, and I am immensely proud of what we have achieved. More than any particular milestone, what I will remember most is the collaboration, dedication, and commitment of the people I’ve had the privilege to work with in our great businesses Explore Worldwide | B Corp, Inghams, Inntravel | B Corp and @Santa’s Lapland. I will always be proud of what we built together.”

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First Glimpses: ITB India 2025

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ITB India 2025 is taking place from 2 – 4 September at the Jio World Convention Centre, Mumbai. We bring you photo glimpses of the opening ceremony and few of the stalls. With a packed agenda and the latest trends in focus, ITB India  Conference 2025 will provide strategic direction for companies seeking to  understand and grow within the Indian and South Asian markets.  

 

 

 

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Thomas Reynaert takes charge of IATA’s global advocacy

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The International Air Transport Association (IATA) announced the appointment of Thomas Reynaert as its new senior vice-president for external affairs.

Reynaert’s appointment took effect yesterday, 1st September, and he will take charge of the Association’s global advocacy from its office in Brussels, Belgium.

Reynaert joins IATA from IBM where he held the post of vice-president for government and regulatory affairs from 2023.

IATA director-general Willie Walsh said of the new vice-president: “It is critical that governments understand the value aviation creates and the challenges that airlines face as they connect people and economies. Thomas brings knowledge and experience that will help IATA increase the effectiveness of our work with governments and regulators. Although Thomas will be based in Brussels with an immediate focus on EU matters, he will be responsible for leading IATA’s team of advocates globally, including in Washington and at the International Civil Aviation Organization (ICAO). Together the IATA advocacy team’s goal is to make it easier for airlines to sustainably generate the economic and social benefits that governments, businesses and people depend on.”

Dedication to facing challenges

Reynaert has pointed out that today’s global airlines face many challenges.

He said: “Safely transporting five billion people and 3.2 percent of GDP each year is a modern miracle. While doing this critical work, airlines face the burden of onerous taxation, the imperative of achieving net zero carbon emissions by 2050, and the fragmentation of global standards with novel and potentially value-destroying approaches to everything from slots to passenger rights.”

With that in mind Reynaert willll be working with governments worldwide for a more productive regulatory environment.

In this refreshed scenario, airlines can efficiently compete and grow as they deliver the global connectivity that makes the world a better place.

 

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