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Deloitte: Americans plan more and longer trips this holiday season

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Representative Image

 

Americans are prioritising travel, investing in upgrades and experiences to celebrate the season. 

  • Holiday travel intent continues to be strong: Half (49%) of Americans intend to travel between Thanksgiving and mid-January. Travelers expect to spend an average of $3,294for their longest holiday trip, and their seasonal travel budget is 4% higher than in 2023.
  • Holiday travelers plan to take 2.14 trips, up from 1.88 last year, and 33% are planning vacations of a week or longer, compared to 25% in 2023.
  • Younger and higher-income travelers are largely driving travel this season. Two-thirds of higher-income Americans plan to travel, and all generations, aside from Boomers, plan for higher frequency and spend. Millennials plan to spend the most ($3,927).
  • “Laptop lugging” makes its first jump since 2021,as 49% of employed travelers intend to work, at least partially, on their longest leisure trip of the 2024 holiday season, up from 34% last year.

Holiday travel spending takes off

The number of Americans planning to head home — or elsewhere — for the holidays remains steady. Nearly half (49%) of Americans plan to travel during the 2024 holiday season, compared to 48% in 2023. However, frequency and budgets for these holiday trips are increasing as travel becomes a greater priority across the board.

  • Americans who plan to travel expect to take 2.14 trips this season compared to 1.88 in 2023, the highest since travel resumed post-pandemic. Budgets are also up, as 28% (versus 18% in 2023) plan to significantly increase their budgets for their longest trip this year. Americans expect to spend an average of $3,294 on their longest holiday trip.
  • Among those increasing their spend, 4 in 10 say that travel has become more important to them, making it the primary reason for bigger budgets this holiday season.
  • Planned travel is concentrated around two major holidays with 3 in 10 Americans planning to travel over Thanksgiving, and a quarter planning a trip around the December holidays.
  • Although fewer trips are planned for later in the season, those trips tend to be longer. Among those traveling in early- to mid-January, 36% plan to take a trip lasting a week or more, compared to just 16% at Thanksgiving.
  • All generations aside from Boomers are planning for higher trip frequency and spend, with millennials planning to spend the most ($3,927) and take the most trips (2.6).
  • There is a notable rise in travel intent among higher-income Americans (those earning $100,000 and above) — 66% plan to travel in 2024, up from 59% last year. They will make up over half of paid lodging travelers (52%) this holiday season.
  • While 46% of Americans say they are doing better financially, up from 31% in 2023, the reasons for not traveling this season remain largely unchanged: 39% say they cannot afford it (similar to the 38% who said the same in 2023) and 31% say travel is too expensive right now (versus 32% in 2023). 

“Enthusiasm for holiday travel keeps climbing as travelers look to make the most of the season by visiting friends and family. An increase in trip frequency is pushing budgets up, giving travel providers the opportunity to capitalize on festive experiences. Travelers who invest in their holiday memories could create the groundwork for loyalty that stays long past the new year.” Says Kate Ferrara, vice chair and U.S. transportation, hospitality and services sector leader, Deloitte

Personal preference drives decisions, creating opportunities to build loyalty

Travelers are seeking out personalized, upgraded experiences, creating an opportunity for providers to drive loyalty this holiday season.

  • Nearly 1 in 5 plan to fly during Thanksgiving or Christmas, and 30% plan to stay in paid lodging, including hotels or private rentals.
  • Those planning to increase budgets are making plans to splurge on longer trips (49%), better lodging locations (44%) and upgraded airfare (29%).
  • Over half (52%) of holiday travelers plan to take a domestic flight at least once this holiday season, compared to 24% flying internationally. Road trips have also seen a resurgence as 65% of holiday travelers plan to take one.
  • More travelers are using social media apps to plan their holiday trips (39% versus 27% in 2023). The number of travelers leveraging short social video content and GenAI tools is also up — 27% versus 16% in 2023 and 16% versus 8% in 2023, respectively.

Laptop lugging ascends again

As more Americans place a greater value on their travel plans, working while traveling or “laptop lugging,” makes a significant jump this holiday season for the first time since 2021. 

  • Half (49%) of travelers intend to work, at least partially, on their longest leisure trip of the holiday season, compared to one-third (34%) last year.
  • Laptop lugging is largely driven by younger- and higher-income travelers: 58% of Gen Z travelers and 54% of millennials plan to partake, while 52% of high-income travelers say the same. However, the trend is up across all income levels and age groups.
  • Remote work continues to enable holiday travelers to take more seasonal trips and extend them. Laptop luggers plan to take an average of 2.7 trips this season compared to just 2 trips for those planning to disconnect entirely. Those who plan to work remotely will also extend their longest trip by an average of three days.
  • Laptop luggers are also more inclined to travel internationally, with 3 in 10 planning to do so compared to 18% of disconnectors. The most popular longest-trip destinations for international laptop luggers are Europe (41%), Mexico (20%) and Canada (14%), mirroring the general population’s choices (Europe: 36%, Mexico: 23% and Canada: 14%).

“Travelers are finding ways to make their holidays happen, their way. Younger travelers are splurging on upgraded experiences; remote work continues to enable longer, more frequent trips; and everyone is looking for good food and plenty of options. The travel industry has a prime opportunity to tap into these trends to help drive lasting loyalty this holiday season.” Says Eileen Crowley, U.S. transportation, hospitality and services, partner, Deloitte & Touche LLP

Deloitte’s “2024 Holiday Travel Survey” is based on a survey of 4,074 Americans fielded between Sept. 17 and Sept. 23. Of these, 2,005 respondents who are planning to travel between Thanksgiving and mid-January qualified as holiday travelers.

 

 

 

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Kandima Maldives launches ‘Fast Track’

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Ready, set, go! Kandima Maldives is revving up the excitement with the launch of Fast Track, the Maldives’ first-ever professional-grade electric go-kart track. Set against the spectacular backdrop of the Indian Ocean, this 500-metre track is the longest, fastest, and most exhilarating karting experience in the region, perfect for adrenaline seekers and families alike. Officially opening on 15 November 2024, Kandima builds upon its uniquely universal appeal with a seamless blend of active and entertainment offerings. The ultimate holiday destination for all with, Fast Track here to fuel unforgettable memories as the premier playground for guests of all ages.

More Track, More Speed, More Fun! With speeds soaring up to 80 km/h, twelve hair-raising turns, and an eco-conscious electric kart system, Fast Track is more than just a karting experience – it’s a high-speed adventure in paradise! Kandima’s Fast Track is the first and the longest asphalt track in the Maldives at 500 thrilling metres, offering an extended rush for racers and ensuring every lap is packed with adventure.

Research¹ shows that 2025 will be the year of ‘collective adventure’, with reports revealing the search for shared experiences is reshaping travel behaviour. More than ever, travellers from the UK want experiences they can share with others.

Safety and comfort come paramount with Kandima’s specially designed karts, which feature adjustable seating, safety barriers, and full seat belts. With three marshal posts strategically positioned around the track, all racers can feel confident and secure while embracing their need for speed. This attention to detail, combined with Kandima’s renowned service and innovative design, makes Fast Track the ultimate entertainment destination for anyone visiting the Maldives.

Whether you’re a seasoned racer or just getting started, Fast Track offers a range of settings and support to ensure that everyone has a blast. The karts are equipped with adjustable speed settings, making them suitable for juniors, families, and competitive thrill-seekers. For those craving a more immersive experience, Kandima is set to offer a Mini Grand Prix and Grand Prix packages that include qualifying rounds, gridding, and a full race experience. A full safety briefing is provided before every session, and a friendly team offers all racers expert guidance on kart handling, track navigation, and driving techniques to ensure an exhilarating and safe ride from start to finish.

In line with Kandima’s commitment to sustainability, the karts are powered by cutting-edge electric technology, offering an eco-friendly, zero-emission adventure. This high-tech, high-thrill experience aligns seamlessly with Kandima’s environmental goals, letting you enjoy the thrill of racing while keeping the island’s pristine beauty untouched.

Fast Track promises an anything-but-ordinary racing experience, combining Kandima’s signature style with jaw-dropping Indian Ocean views and a top-of-the-line track. Guests can be among the first to hit the track and make racing memories in the most stunning location imaginable.

“At Kandima, we are always pushing the boundaries of what an island experience can be. We are thrilled to announce the launch of the Maldives’ longest and first oceanfront asphalt go-kart circuit, specifically designed to cater to family travellers and adventure enthusiasts,” says Althaf Mohamed Ali, COO of Pulse Hotels & Resorts. “This exciting addition enhances our resort’s offerings for all, whilst providing an exhilarating experience for teens, couples and families. We are committed to creating memorable and engaging activities that elevate the guest experience in our beautiful tropical setting.”

Further bolstering its entertainment offering, Kandima is set to launch PlaySpace in 2025, an immersive entertainment centre on its extensive island. The high-tech facility will consist of classic arcade games, VR experiences, bowling, escape rooms and more fun for teens, grownups and families, alike, furthering Kandima’s appeal as the ultimate lifestyle destination for all travellers.

The go-karting fun starts at just £27/ $35 for a 10-minute session, with exclusive packages available for couples, families, and groups.

 

 

 

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Air New Zealand presents its 23rd inflight safety video

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Air New Zealand began screening its 23rd inflight safety video aboard flights on Thursday, 14th November.

Titled Every Point Counts the video features basketball star and Kiwi icon Steven Adams, as well as a host of iconic celebrities like comedian Tom Sainsbury who does double duty as both coach and referee, sports broadcaster Andrew Mulligan on commentary, TikTok star Theo Shakes as an audience member, and a special cameo from Steven’s sister and Olympic legend, Dame Valerie Adams.

In the video, Steven takes on a group of Kiwi kids in a friendly basketball game, with tension growing as it comes down to the wire on the court.

An true honour

Adams said it was an honour to star in Air New Zealand’s safety video and he enjoyed the opportunity to do it alongside some very special whānau.

He said: “It was awesome to be part of a project that involved young people and the community. It was fun to have Val in the video too. As a younger brother, at first, I was like ‘Man, get out of my video!’ But it’s cool to do a family collab: it was a special moment.”  

Air New Zealand CEO Greg Foran added that the airline is always on the ball when it comes to safety and its latest video aims to be both informative and entertaining.

Foran said: “We’re thrilled to have Kiwi icon Steven Adams join the Air New Zealand safety video whānau. His journey from Rotorua to the bright lights of international basketball has inspired countless fans to chase their dreams, making him the perfect fit to take to the court in the leading role. We know an entertaining safety video is what our customers want. So, we’ve done just that. Basketball as a sport is synonymous with entertainment, so it gave us plenty of shots at creating fun, engaging content.”

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Cebu Pacific deploys sustainable electric baggage tractors

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Filipino airline Cebu Pacific ramped up its commitment to sustainable aviation by deploying 13 electric baggage tractors for its ground operations at Terminals 2 and three of Manila’s Ninoy Aquino International Airport (NAIA).

This collaborative project with the New NAIA Infra Corporation (NNIC) is part of the airline’s ongoing efforts to reduce carbon emissions from use of fossil fuel and improve operational efficiency on the ramp. 

This move has helped place NAIA among global airports driving towards sustainable operations

Airline president and chief commercial officer Xander Lao remarked: “The integration of electric baggage tractors in our airport operations at NAIA is a meaningful step forward in our thrust to reduce emissions generated from both on the ground and on air. We believe in leading by example, so we continue to invest in sustainable technologies that reduce our environmental impact and improve our operations. This is one of our many initiatives that reflect our vision for a more sustainable aviation industry in the Philippines.”

Going electric

Traditionally, ground operations, including the transport of baggage and cargo between aircraft and terminals, have relied on fuel-powered tractors, contributing to carbon emissions in airport operations. CEB’s adoption of zero-emission electric vehicles serves as a decisive step toward more sustainable ground practices.

The electric tractors, supplied by ground support equipment leader TLD, are equipped with high-capacity lithium batteries and fully electric drivetrains, which aim to enhance CEB’s operational efficiency while reducing emissions.

Cebu Pacific’s integration of electric ground support equipment in its operations complements its broader decarbonization strategy, which includes transitioning to an all-NEO aircraft, adopting fuel-efficient industry practices, and optimising flight routes. 

Together, these initiatives underscore the airline’s commitment to environmental sustainability and support the aviation industry’s goal of net-zero emissions by 2050.

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Brilliant by Langham collaborates with four airlines for new points conversion programme

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Langham Hospitality Group (LHG)’s loyalty and experiences platform Brilliant by Langham presents its new points-to-miles conversion programme Have a Brilliant Flight.

Launched today, 15th November, in collaboration with four major airlines, this programme will provide Brilliant’s esteemed members with an enhanced travel experience by allowing them to convert their accumulated membership points to airline miles for any of the four prestigious carriers.  

Partner airlines for the programme are Cathay Pacific, Singapore Airlines, Air China, and China Eastern Airlines. 

Since the launch of Brilliant early this year, members have been able to experience personalised and captivating journeys across 33 participating hotels under LHG’s renowned brands, and this new programme empowers members to enjoy even more through external rewards.

To celebrate the launch of the programme, LHG is introducing a limited-time ‘Bonus Miles’ offer for members to earn extra miles.

Members who carry out their points-to-miles conversion for the first time during the promotional period will automatically receive an extra reward of up to 1,000 miles, based on their airline of choice.

Rewards are limited, with each airline offering a quota of 2,000 spots for Brilliant members, available on a first-come, first-served basis.

This offer will enrich future travels for all and is available from 15 November 2024 to 31 January 2025.

Empowering members

LHG senior vice-president of sales and marketing Lawrence Ng remarked: “We are thrilled to introduce this benefit for our valued Brilliant members, empowering them to elevate their rewards and add a new level of brilliance to their journeys. This key milestone marks our commitment to enriching member experiences through airline partnerships with four leading airlines that represent the world’s three major airline alliances, Oneworld, SkyTeam, and Star Alliance.”

Ng added that, by doing so, LHG offers Brilliant members unprecedented flexibility and choice in how they utilise their points for a more rewarding travel experience.

How to Have a Brilliant Flight

Designed as a rewards system for loyal customers, Brilliant aims to recognise every guest who creates cherished memories at the group’s renowned hotels, spa and dining venues. 

Guests can sign up for Brilliant for free and earn award points for their stays and use of amenities. 

Brilliant offers bespoke experiential offerings based on members’ preferences, member-only room rates and more, allowing them to further boost benefits by rising up through membership tiers.

With the launch of the ‘Have a Brilliant Flight’ programme, members can now also convert their points to airline miles based on their frequent flyer programme of choice.

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Web in Travel Singapore sets its sights on the traveller experience

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The 2024 Web in Travel (WiT) Singapore conference turned its attention to the dynamic world of tours and activities through a session featuring leading voices from across the sector.  

Industry giants and innovative startups alike gathered to discuss the evolving landscape of experiential travel, highlighting key trends and opportunities for growth.

The session, moderated by WiT founder Siew Hoon Yeoh, featured several experts including Booking.com’s interim senior vice-president of trips Austin Sheppard, Seek Sophie co-founder and CEO Jacinta Lim, Go City chief executive Jon Owen, and Expedia Group senior vice-president of trips partnerships Susan Spinney. 

The Web in Travel Singapore conference brought together over 500 travel leaders from across the APAC region to delve into the transformative trends shaping the future of the industry.  

Themed ‘Next Generation’, the event served as a vital platform for fostering collaboration, innovation, and knowledge sharing, empowering travel businesses to navigate the challenges and opportunities of this dynamic landscape.

Points to ponder

Siew put an emphasis on the growing significance of experiences in the travel landscape, saying: “This session highlighted the undeniable shift towards experiential travel. No longer an afterthought, tours and activities are now driving destination decisions and shaping the entire travel journey.  This presents a tremendous opportunity for operators and platforms in the APAC region, where unique and authentic experiences are highly sought after by a new generation of travellers.”

The key takeaways from the session were the following:

  • Experiential travel as a trip anchor: Travelers are increasingly selecting destinations based on unique experiences, suggesting a paradigm shift where activities drive the choice of location.
  • Industry giants embrace sustainability: Major OTAs are actively engaging in sustainability efforts, educating travelers about environmental conservation and supporting ethical tourism practices.
  • Hyper-personalized recommendations: Advancements in AI and technology are enabling travel platforms to offer hyper-personalized recommendations for in-stay experiences.
  • The Connected Trip phenomenon: The concept of ‘connected trips,’ where multiple travel services are bundled (e.g., flights, hotels, activities), is gaining traction, with platforms like Booking.com noting a 45% increase in such transactions.
  • Niche appeal of complex multi-day trips: There’s a growing market segment interested in complex, multi-day experiences that offer depth and uniqueness.
  • Scale and sustainability: Travel giants emphasize the importance of scale for reaching customers and partners, while also acknowledging the role of technology in promoting sustainable and responsible travel.
  • Disruptive potential: Despite the presence of established giants, the tours and activities sector holds potential for disruption and innovation.
  • Predicted growth: Industry experts predict significant growth in the online tours and activities market over the next decade, with estimates ranging from 38% to 60% of the market moving online.
  • Balancing scale with sustainability: As the travel industry grows, there’s an imperative to balance scale with sustainability, considering the ecological and social impact of tourism.
  • Rise of responsible and wellness travel: Responsible travel and wellness are identified as key emerging trends, driven by a post-Covid shift towards outdoor, nature-based, and health-conscious experiences.

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Agoda: Thai marriage equality law could boost annual tourist arrivals by up to 4 million

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Digital travel platform Agoda’s latest study reveals how Thailand’s landmark marriage equality legislation is set to deliver an additional four million international visitors per year within two years of its enactment.

The said legislation also stands to increase tourism revenues by nearly US$ 2 billion per annum. 

Agoda’s The Economic Impact of Marriage Equality on Thailand’s Tourism Industry study measures the projected economic opportunity presented by Thailand’s move to adopt marriage equality beginning 22 January 2025. 

As the first jurisdiction in Southeast Asia to legalize same-sex marriage, and Asia’s third after Taiwan in 2019 and Nepal last year, the initiative positions Thailand to capture a larger slice of the global rainbow tourism market, valued at over US$ 200 billion annually.

Agoda vice-president of corporate development and executive sponsor for Agoda Pride Timothy Hughes said: “The LGBTQIA+ community is a powerful economic force with a strong appetite for travel. While already a popular destination for LGBTQIA+ travellers, this move is expected to further solidify Thailand’s reputation as an inclusive holiday option. At Agoda, we are excited to see the substantive economic impact that the influx of travellers will have on local businesses and communities. We will continue working with our local partners to deliver exceptional travel experiences for this community.”   

Relevant findings

The report quantifies the projected trickle-down benefits of the legislative move to the wider Thai economy.

It is estimated that, within two years, the influx of an additional 4 million international visitors annually could:

  • boost tourism receipts by approximately USD2 billion each year—of which, around USD 0.7 billion would go to accommodations, USD 0.4 billion to food and beverage services, USD 0.4 billion to retail spending, USD 0.2 billion to domestic transportation, with USD 0.2 billion across other areas including entertainment and medical services;
  • support an additional 152,000 FTE jobs, 76,000 directly within the tourism industry and a further 76,000 across the broader Thai economy, and;
  • lift Thailand’s Gross Domestic Product (GDP) by 0.3 percent.

While Thailand is already established as a leading tourism destination, this legislative development is set to bolster its appeal to LGBTQIA+ tourists seeking welcoming destinations, especially as travellers worldwide demonstrate an increasing preference for diversity-driven and inclusive travel experiences.

As only the third market within Asia to introduce marriage equality, Thailand is poised to become a regional hub for LGBTQIA+ couples from neighbouring countries who are seeking to celebrate their union in a country that recognises same-sex marriage. 

With many cities in Thailand already established as prominent destination wedding venues, the marriage equality legislation could also boost Thailand’s wedding industry, along with positive contributions into related sectors like hotels, catering, and entertainment.

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WildChina introduces new travel curriculum

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Sustainable experiential travel firm WildChina recently launched its new Travel Curriculum, a roadmap for travellers to explore China’s vastness and cultural depth. 

The curriculum serves as a compass for travellers to navigate the Middle Kingdom with confidence, discovering hidden gems, connecting with local communities, and gaining profound insights into this incredible country.

Designed to accommodate first-timers as well as seasoned travellers, the Travel Curriculum presents a panorama of itineraries that progressively deepen their engagement with the diverse landscapes, communities, and cultures of China. 

Three levels of cultural learning

At present, the curriculum features three levels:

101: An Introduction to China, Past and Present
Ideal for first-time visitors, this level introduces China’s iconic landmarks and modern marvels, offering a primer on China’s rich history. WildChina’s 3+1 formula is a popular choice for those new to China. The formula orchestrates a well-rounded itinerary: beginning with the essential movements, Beijing and Xi’an, and rising with a customizable third destination, each itinerary concludes on a high note in Shanghai;

201: An Exploration of China’s Cultures, Histories and Landscapes
For those looking to go beyond the familiar and venture off the beaten paths, this level invites intrepid travellers to experience the diverse culture of China first-hand—whether trekking through grandiose landscapes or navigating bustling markets—where direct observation and meaningful human connections reveal the soul of China.

Level 201 includes a specialisation module on ancient trade routes. For centuries, China’s ancient trade routes served as the lifeblood of commerce, culture, and diplomacy, connecting distant regions and civilizations. While modern trade has largely left these ancient paths abandoned, remnants of these routes and the legacies of their age-old travellers still live on for those who know where to look. Through this specialisation module, WildChina retraces parts of these historic trade routes, inviting modern explorers to uncover the rich history and vibrant cultures that continue to thrive along the Silk Road and the Tea Horse Trail.

301: China Hand Apprenticeship

For travellers with specific interests, whether in architecture or gastronomy, this level offers them the freedom to explore China in depth. With the expertise of WildChina, their custom journeys are designed to cater to their passions and foster authentic connections with local communities wherever they go.

Level 301 includes a specialisation module on expert-led affinity journeys. On a WildChina expert-led journey, join a small group of like-minded travellers and experience a side of China that few have the privilege to see. From an archaeology journey along the Silk Road to gastronomic tours sampling the kaleidoscopic culinary cultures of China, WildChina works with world-renowned experts to craft captivating itineraries in the area of their greatest passion.

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Vijit Chao Phraya 2024 set to open on 16th November

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Thailand’s Ministry of Tourism and Sports, through the Tourism Authority of Thailand (TAT) and key partners, kicks off Vijit Chao Phraya 2024 on Saturday, 16th November.

From 16 November to 15 December, Bangkok’s riverfront will come alive nightly, with seven iconic landmarks across 14 key locations illuminated by light displays, laser shows, projection mapping, Thai cultural performances, and fireworks as part of the Thailand Winter Festivals celebration.

TAT governor Thapanee Kiatphaibool said: “This spectacular event supports Thailand’s goal to become one of the world’s top five tourism revenue-generating destinations, leveraging our rich cultural heritage through strong public-private partnerships. We aim to generate at least 600 million Baht, boost local tourism income, and encourage extended stays along the Chao Phraya river.”

Visual spectacles in the night sky

Highlights of Vijit Chao Phraya 2024 include:

  • Rama VIII Bridge: Light and sound displays with laser artistry and musical accompaniment (16 November – 15 December, 6 shows daily).
  • Royal Navy Institute: Dynamic laser displays and soundscapes (16 November – 15 December, 6 shows daily).
  • Wat Arun: Awe-inspiring light and drone display celebrating the temple’s heritage (16, 17 November and 15 December, 1 show daily; 24 November and 1, 8 December, 2 shows daily).
  • Wat Kalayanamitr: Laser shows, cultural performances, and fireworks (16, 17, 22, 23, 24, 29, 30 November and 1, 5, 6, 7, 8, 13, 14, 15 December, 2 shows daily).
  • Sunanthalai Building (Rajini School): Projection mapping with light and sound (16 November – 15 December, 6 shows daily).
  • Memorial Bridge (Phra Phuttha Yodfa): Illumination, lasers (16 November – 15 December, 6 shows daily; and fireworks (16, 22, 23, 29, 30 November and 5, 6, 7, 13, 14 December, 1 show daily).
  • Abandoned Building at Soi Lhong 1919: A dramatic light and sound spectacle (16 November – 15 December, 6 shows daily).

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Philippine Airlines goes with Airbus S. Fleet Performance+ suite

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Philippine Airlines (PAL) and its subsidiary PAL Express selected Airbus’ S. Fleet Performance+ (S.FP+) suite to support predictive maintenance and health monitoring across their entire Airbus fleet. 

This decision marks a significant advancement in PAL’s operational capabilities and strengthens the longstanding partnership between PAL and Airbus.

This was announced on the sidelines of the Predictive Aircraft Maintenance Conference on Wednesday, 13th November in Dublin, Ireland.

Under the agreement, PAL’s fleet which includes the A320 Family, A330ceo, and A350 aircraft will be equipped with the S.FP+ solution. 

Designed to reduce unplanned maintenance events and the associated costs, S.FP+ will enable PAL to enhance both fleet reliability and operational efficiency.

This helps PAL preemptively address potential disruptions and maintain high fleet performance standards.

First in Asia

As the first airline in the Asia-Pacific region to adopt the “Enhance” tier of S.FP+, PAL gains access to advanced capabilities. 

This package leverages predictive analytics to anticipate component wear or failure and provides comprehensive insights into fleet health. 

Integrated with the latest technologies of Airbus Skywise Core Platform, S.FP+ is a data-driven solution to identify and prioritise technical issues based on operational and economic impact.

PAL OIC and senior vice-president for operations Roland Narciso said: “Our partnership with Airbus to implement S.FP+ will help PAL in elevating operational efficiency. Leveraging Airbus’ predictive maintenance solutions will enhance our fleet’s reliability and high-performance standards.”

Balinda Zhang, Airbus head of commercial services for APAC added: “This collaboration with PAL highlights the potential in Southeast Asia for data-driven efficiency in fleet management. This milestone also strengthens Airbus’ role in data solutions, and paves the way for further adoption of advanced maintenance technologies across the region.”

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