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Bringing in a curated blend of hospitality and eclectic personality, iconoclastic hotel brand Mama Shelter is all set to make her long-awaited Asian debut this September with the opening of Mama Shelter Singapore.
Located on Killiney Road in the Somerset district, the 115- room property brings the brand’s signature character, colour and culture to one of the world’s most dynamic cities.
Part of Ennismore, a global collective of lifestyle hospitality brands under Accor, Mama Shelter was born in Paris and has since grown to 20 locations worldwide, from London to Lisbon, Dubai to Nice.
More than just a place to sleep, Mama Shelter Singapore is a space to live, dine, dance and connect. It’s a destination where the energy flows freely, from the design to the drinks list, from the rooms to the rooftop.
According to Mama Shelter co-founder Serge Trigano: “When we opened the first Mama in Paris, we never imagined she would travel so far. But here we are in Singapore. A city full of life, creativity and character. I feel a real sense of pride seeing Mama’s spirit take root in Asia for the first time. This is not just another opening for us. It is a new chapter in the Mama story.”
Mama Shelter COO Cédric Gobilliard added: “Bringing Mama to Singapore was obvious. This city thrives on creativity, celebrates its rich mix of cultures, and shares our love for food and conviviality. Locals and travelers here want more than a room; they want character, connection, and soul. That’s exactly what Mama brings: a new kind of hospitality that’s human, playful, and open to everyone.”
The property is led by General Manager Xavier Pougnard, who brings extensive experience in the hospitality industry to Mama’s first Asian outpost.
Known for his blend of precision, creativity and people-first leadership, Xavier is focused on building a culture rooted in fun, inclusivity and the highest standards.
New-generation hospitality
Mama’s bringing a new kind of hospitality to Singapore, one that celebrates community, creativity and delivers soul.
Mama’s not luxury, she’s not budget, she’s something altogether more human and desirable: the kind of hospitality where people from all walks of life can come together and share authentic experiences.
At Mama, the hotel room is never the point of entry: the experience begins the moment you arrive.
From the street, the building’s sculptural exterior is framed in confident lines and colour, a fitting first impression for what’s inside.
Step through the doors and you’re greeted by a cinematic swirl of design, music and movement.
Inside, the open-plan lobby, restaurant and island bar buzz with colour, conversation and the unmistakable energy of Mama.
Arcade games, board games and pet-friendly tables bring a sense of play, while a raised stage and DJ booth provide the heartbeat for regular live sets and entertainment.
At Mama Shelter Singapore, entertainment is not background noise: it is the soul of the space.
Rooted in Singapore’s creative scene, Mama brings together DJs, artists, performers and makers who reflect the pulse of the city.
From rooftop sundowners and family brunches to late- night sets and unexpected pop-ups, every occasion is a celebration.
Regular programming champions bold self-expression, nostalgic joy and fresh discovery, blurring the lines between guest and local, stage and floor, hotel and home, because at Mama, everyone’s part of the party.
Lively by design
Designed by long-time collaborators Dion & Arles, Mama Shelter Singapore is a vibrant celebration of cultural fusion and creative freedom.
The interiors are layered with texture, storytelling and symbolism, blending Mama’s playful roots with the rich visual language of Singapore.
Neon signage, colourful murals and eclectic furnishings create a sense of intimacy and irreverence, while every corner reveals something unexpected.
Even the lifts, which are lined with patterned upholstery, mirrors and moody lighting, set the tone for the journey up.
Drawing on Singapore’s multicultural identity, the design takes inspiration from traditional dress and local iconography.
Expect bold contrasts, joyful colours and layered patterns, with no separation between good taste and bad taste, just an open invitation to express.
Peranakan influences appear throughout, from wedding-dress-inspired carpets in the rooms to vibrant tiles on the rooftop and around the pizza oven.
Animal motifs like peacocks are woven into soft furnishings, while details such as bamboo-shaped furniture legs, wooden beads and turned wood features create a rich visual language.
A bespoke stained-glass panel at the entrance adds an unexpected touch on arrival.
The rooftop is imagined as a jungle clearing, surrounded by tropical greenery and mosaic-tiled pools.
Sunken game tables, a shell fresco and Peranakan tiles bring colour and texture, while organic shapes and natural wood furniture form pockets for privacy or play.
Almost half the rooms come with private terraces, a new high for Mama, and a rooftop pool brings a new resort-style energy to the brand.
Anchoring it all is a monumental ceiling mural by Parisian street artist Beniloys, who spent three months on site to hand-paint a sweeping narrative through the restaurant, rooftop and lift lobbies.
Featuring peacocks, tigers, dragons, birds, sailboats and garden scenes, the mural captures Singapore’s maritime roots, multicultural character and Garden City spirit.
Mama Shelter Singapore is both a visitor and a resident, a ship in the harbour flying her own flag.
A warm welcome to everyone
Mama Shelter Singapore is home to 115 guest rooms, all designed with comfort, cleverness and character in mind.
Concrete walls are softened by patterned textiles and woven headboards, while carpets are inspired by Peranakan motifs, sheer lampshades contrasting with the occasional Bugs Bunny mask.
The brand’s first-ever bunk bedroom makes its debut here, ideal for families or groups of friends. All rooms come with five-star bedding,
100 percent satin cotton sheets, soundproofing, large screens with films on demand, and bathroom amenities by Ink & Water, an Australian brand known for its clean, cruelty-free formulations.
Downstairs, the Mama Shop exists for guests to take a little piece of Mama home with them, as well as online at mamalovesyou.com, with a tightly-edited collection of T-shirts, caps, hoodies, tote bags and Mama’s signature Ambiance fragrance.
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Source: traveldailymedia
