The post Mastercard and McLaren launch ‘Team Priceless’ for fans appeared first on TD (Travel Daily Media) Travel Daily Media.
Mastercard has teamed up with the McLaren Formula 1 Team to launch ‘Team Priceless’, a global initiative offering fans unprecedented access to the team. This collaboration, announced on 12 December 2025, aims to transform the 2026 Formula 1 season by providing McLaren enthusiasts with unique insights and experiences. The initiative will see four regional fans travel to five race locations worldwide, starting in Melbourne and continuing to Miami, the UK, Mexico City, and Abu Dhabi.
Team Priceless members will enjoy exclusive experiences, including the best seat in the McLaren Racing garage and opportunities to meet drivers Lando Norris and Oscar Piastri. Fans will also create content to share their journey, bringing the global papaya fan community closer to the race weekend excitement.
Raja Rajamannar, Senior Fellow at Mastercard, stated, “We’ve long believed that experiences bring people closer to each other and to the things they care about most – Team Priceless brings that belief to life.” Louise McEwen, Chief Marketing Officer at McLaren Racing, added, “This programme gives supporters around the world the chance to see what goes into a race weekend from behind the scenes.”
The initiative not only enhances fan engagement but also marks the beginning of Mastercard’s role as the official naming partner of the McLaren Formula 1 Team from the 2026 season. Fans interested in joining can find more information and updates at priceless.com/TeamPriceless. The captains leading Team Priceless will be revealed during testing in Bahrain in February.
“`
The post Mastercard and McLaren launch ‘Team Priceless’ for fans appeared first on Travel Daily Media.
Source: traveldailymedia