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Savills Hotels and WeHub successfully hosted the 2025 run of Meet The Experts (MTE), the region’s largest annual real estate and hospitality conference, on 1st October in Hanoi, Vietnam.
The event aims to enhance networking, create collaboration opportunities, and provide valuable insights for developers, hotel owners, operators, and industry professionals.
Throughout the course of this year’s event, experts pointed out several key trends that are driving the growth of Vietnam’s hospitality and real estate sectors.
Savills Hotels senior director in Southeast Asia Mauro Gasparotti remarked at the conference: “Vietnam is gradually establishing itself as one of the preferred destinations for Asian travellers. Tourism and accommodation offerings are becoming increasingly diverse, with the entry of new hotel brands across multiple segments catering to different demand groups.”
Sharing valuable insights
In the real estate-focused sessions, representatives from Savills, Indochina Capital, MIK Group Vietnam, GroupGSA, Club Med, The Ascott Limited, and Kusto Home Vietnam exchanged insights on the essential elements of luxury projects and shared experiences in integrated development.
Speakers also evaluated the outlook of branded residences in Viet Nam, particularly in Ha Noi and HCMC, and emphasised the critical role of branding throughout project development and operations.
The discussion further underlined the importance of sustainability, aiming to deliver holistic experiences in living spaces and service quality.
Representatives from VinaCapital and Savills Hotels were on hand to share macroeconomic perspectives, essentially presenting an overview of Vietnam’s hospitality sector, and key movements in the Branded Residences market.
In addition, senior speakers from The Ascott Limited, Dewan Architects + Engineers, Minor Hotels, and Haskoning discussed emerging models such as experience-led social living concepts, the application of AI in design, and creating value through dining, wellness, and premium experiences.
These experts offered a closer look at opportunities, risks, and global case studies of reclamation projects.
Panellists also noted the growing role of foreign investors in reshaping Vietnam’s real estate and hospitality landscape.
Finally, they emphasised that for the market to grow sustainably, it is vital to build strategic partnerships and enhance the regulatory framework to strengthen investor confidence.
Working to achieve an ambitious goal
Vietnam set itself an ambitious 2025 target of welcoming 25 million international visitors, a 40 percent growth compared to 2024.
Currently, the country continues to actively review and relax visa policies, expand international flight routes, upgrade tourism infrastructure, and strengthen destination marketing, encouraging competitiveness against regional peers.
It should also be noted that Vietnam saw a strong rebound in international arrivals and is among the fastest-growing markets in Southeast Asia.
Previously, the hospitality market faced a risk of oversupply in certain destinations, and from 2015 to 2019, new supply increased by 20 percent CAGR, outpacing many regional markets.
However, post-pandemic, new annual supply growth slowed significantly to only five percent.
These developments prompted Gasparotti to remark: “Future supply will remain concentrated in coastal destinations, with Da Nang and Phu Quoc leading in room count. Hanoi continues to see growth in the upscale and luxury segments, mainly driven by branded international hotels. Meanwhile, HCMC faces a shortage of new projects, creating opportunities for existing hotels, especially in the upper-upscale and international-branded segment, to sustain performance growth.”
Relevant trends seen in 2025
During the panel on Viet Nam’s hospitality market, senior representatives from Accor, BIM Group, Masterise Group, T&T Hospitality, Sun Group, and Radisson Hotel Group discussed hotel operations in Viet Nam, the momentum of different sectors, and future opportunities.
Speakers also pointed out the ongoing rise of integrated mixed-use projects near major cities like Hanoi and Ho Chi Minh City, aimed at sustaining investor interest.
These developments often combine hotels, resorts, convention centres, retail, and leisure facilities to create multifunctional ecosystems that appeal to both international and domestic markets.
In addition to mixed-use projects, the all-inclusive resort model is also gaining momentum.
This particular model’s key advantages include access to large land banks, improved connectivity, and growing traveller demand for “all-in-one” experiences.
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Source: traveldailymedia