Serko seals CWT US deal

Serko seals CWT US deal

ASX-LISTED travel technology firm Serko this morning announced an extension of its reseller agreement with Carlson Wagonlit Travel (CWT), making the technology available to CWT clients in North America.

Serko and CWT already have a reseller agreement in Australia and NZ, with the expanded pact set to see the company’s Zeno travel and expense platform made available under CWT’s preferred supplier program in the USA and Canada.

Serko will also integrate CWT’s RoomIt hotel merchandising platform and content into Zeno.

Zeno will become one of the CWT booking tools for the small to medium enterprise (SME) market in North America, including a “self on-boarding platform” which simplifies the product’s rollout and configuration.

Serko CEO Darrin Grafton said the extension of the long-term relationship with the TMC in the local market was an exciting step, given that CWT was “one of the largest global entities in the corporate travel world”.

The company said that while the deal was potentially significant, it would take some time to get customers on board and develop transactional revenue.

Under the agreement additional development will be undertaken by Serko to configure Zeno to conform with CWT’s operational and marketing requirements.

Because of the work required and the timing of an initial limited pilot, Serko is not anticipating any material impact on its current financial year profit guidance.

Source: traveldaily