BEST Western Hotels & Resorts has revealed the first six hotels within its SureStay and soft brand “SureStay Collection by Best Western” portfolio in Australasia.
The properties include Blue Diamond Motor Inn, Dubbo; The Karinga Motel, Lismore; Hospitality Carnarvon; Hospitality Kalgoorlie; Hospitality Esperance; and Hospitality Geraldton.
“All hotels within the new soft brand receive the full service of Best Western’s worldwide brand network and benefit from sales and marketing services of the global hotel group,” said Best Western Hotels & Resorts Managing Director for Australasia Graham Perry.
“Our soft brand offers hotel operators with very individual properties solutions for marketing and distribution; all SureStay and SureStay Collection hotels are bookable via GDS code UR.”
Perry added, “With extras like free wi-fi, our newest hotels provide travellers economical options in Dubbo and Lismore NSW and across four locations in Western Australia”.
SureStay Hotel by Best Western and SureStay Collection by Best Western properties are positioned in the economy and upper economy accommodation categories to provide for travellers who like to “travel simply and rest in comfort”.
Source: traveldaily