HELLOWORLD Travel today announced a new three-year partnership with VisitBritain.
The pact will focus on national tactical marketing campaigns featuring destinations across the UK, with the aim of driving traffic into Helloworld stores.
“The UK is a key destination for our agents and their clients, and so we are thrilled to be partnering with VisitBritain to facilitate this exciting opportunity for our network,” said Helloworld Travel Head of Retail Marketing Dominique Dalton.
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Source: traveldaily