MANY Australian travellers will be comfortable spending just as much on their next holiday as they did pre-COVID-19, according to data released by travel and lifestyle communications agency Anne Wild & Associates (AWA).
The research surveyed 357 Australians during the last two weeks of May and found 69% of respondents hoped to travel within the first six months of restrictions being lifted and over half were keen to travel for two weeks or more on their next trip.
As expected, 76% of respondents said their next holiday will most likely be domestic, with Queensland topping the list for states they would like to visit first (34%), closely followed by NSW (31%) and then Tasmania (11%).
For international travel, Europe ranked as the preferred region for post-COVID-19 holidays at 58%, but Oceania was a close second (53%) and Asia rounded out the top three at 36%.
This differs to pre-COVID-19 preferences, with 75% of respondents saying Europe was their preferred destination before the pandemic, and just 20% nominating Oceania.
“The COVID-19 pandemic has undoubtedly impacted the global travel and tourism industry like no issue before it,” said Anne Wild, MD of AWA.
“While most Australians are just starting to emerge from lockdown, we are explorers by nature and through this survey we wanted to see if our intrinsic sense of wanderlust had wavered as a result of the pandemic.”
More survey stats are below.
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Source: traveldaily