Cruiseabout impact

Cruiseabout impact

FLIGHT Centre’s decision to remove the Cruiseabout brand has had some impact on sales for Norwegian Cruise Line (NCL), the cruise line revealed.

“We certainly have noticed the difference,” said NCL Vice President Sales for Australia and New Zealand Nicole Costantin.

“I think it’s certainly a transitional time for that space.

“It will be interesting to see how that plays out, but I think it speaks volumes to the need for specialists in that field”.

Both Costantin and Steve Odell, Senior VP and MD, Asia Pacific, Norwegian Cruise Line Holdings, noted that the lack of a clearly cruise-branded store has had an effect on consumer behaviour.

“I think it was an interesting decision when you look at the growth of the cruise industry and when you look at where cruise is going as a specialist area of travel,” Odell said.

Source: traveldaily