Data accuracy biggest barrier to personalisation for hotel and travel marketeers

Data accuracy biggest barrier to personalisation for hotel and travel marketeers

A survey from Travel Technology Europe reveals that many hotel and travel companies want to embrace greater…

The post Data accuracy biggest barrier to personalisation for hotel and travel marketeers appeared first on Travel Daily.

Continue reading

Related:
Data accuracy biggest barrier to personalisation for hotel and travel marketeers
ATCORE takes on technology arms race at TTE 2017
Source: traveldailymedia