HELLOWORLD Travel CEO Andrew Burnes this morning highlighted the ongoing evolution of the global travel sector, including the increasing demand for experiential travel, ethical travel, “cause-related” travel, environmental travel, wellbeing travel and “real” experiences.
“These ongoing trends have the knock-on effect of keeping the industry invigorated and evolving,” he told attendees at the HLO annual general meeting.
“The travel industry remains strong, and shows no sign of this trend changing,” Burnes said.
MEANWHILE Burnes also highlighted Helloworld Travel’s strong “Net Promoter Score” (NPS) which at 32 was higher than that of Flight Centre (27), Luxury Escapes (25) & STA (21).
“We know our customers are strong brand advocates, they are a strong driver of new customer acquisition.
“Our NPS remains at a really good level, ahead of our competition…this demonstrates loyalty and retention, and is an indication of the great service we are delivering,” Burnes said.
During the presentation he cited strong sales from the enhanced ReadyRooms platform which had now rolled out across Australasia.
The consolidation of wholesale brands – including relinquishing Qantas Holidays (TD 21 Jun) in favour of Viva – was enabling a focus on one brand per market segment, while Asia Escape Holidays is benefiting from full integration into the HLO business.
Burnes said TTV during the Jul-Sep quarter of 2019 was a record $1.878 billion, up 10.4%, led by retail and corporate and despite a 14% drop in NZ wholesale business “due to the elimination of unprofitable contracts”.
The post “Industry strong” – Burnes appeared first on Travel Daily.
Source: traveldaily