Entire adds rail division

Entire adds rail division

ENTIRE Travel Group has responded instantly to the closure of Rail Europe’s Great Train Journeys (GTJ) business (TD 11 Aug), with the launch of a new dedicated rail operation.

Travel Daily can exclusively reveal that the new business will also have the Great Train Journeys name, with Entire Travel Group uniquely positioned to step into the gap because the company’s Sales and Marketing Director, Greg McCallum, previously spent more than a decade at Rail Plus.

McCallum was instrumental in launching the company’s inaugural GTJ program, and after leaving Rail Plus also spent several years with Rocky Mountaineer as its Regional Director of Sales.

“As Australia’s best specialist wholesaler, Entire Travel Group already enjoys strong relationships with key rail operators including Rocky Mountaineer, Via Rail, Venice Simplon Orient-Express, El Transcantabrico and most recently The Ghan,” he said.

“We now have an opportunity to bring a selection of other iconic rail experiences onboard, creating an unrivalled GTJ program backed by Entire Travel Group’s technology, expertise and travel agent support.”

McCallum said the new GTJ product range would encompass the full range of popular international and domestic rail experiences, with Rocky Mountaineer as the centrepiece due to its “unrivalled inventory and frequency of departures”.

“Australians have a genuine passion for great train journeys and our new division will help ensure they retain their much-deserved profile and stature in this market,” he said.

McCallum said Entire Travel Group looked forward to introducing the new program to agents as the industry emerges from the COVID-19 pandemic.

“In the meanwhile Entire Travel Group remains focused on re-engineering our business as we prepare to embrace the opportunities a post-coronavirus world presents,” he added.

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Source: traveldaily