CHRIS Greenwood, who until last month was Australia/NZ country manager for online travel marketing group Sojern, has established a new business called Travel Vector Index (TVI) in partnership with Luke Bussell.
TVI draws on “global real-time first party travel intent and booking data” to blend social influencer and programmatic media to “deliver real-world outcomes for travel brands” – see travelvectorindex.com.
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Source: traveldaily