WITH a record 1.27 million visitors to Tasmania in 2016, the state’s tourism authorities believe more still needs to be done to capitalise on demand.
Tourism Tasmania cmo Emma Terry said capacity was something that needed to improve.
“We need to work on getting more capacity into Tasmania to meet the increase in demand.
“Sometimes it can be hard to get a flight to Tassie as well as accommodation,” Terry said.
At the Helloworld Frontliners Forum Terry told agents Tasmania was adding more beds with two hotels opening recently in Hobart, and several more in the works.
She added that the northern part of Tasmania was seeing some of its “first branded premium hotels” from the likes of Marriott, Hyatt and Crowne Plaza.
“That will give us a lot more hotel options and capacity to meet the target 1.5m visitors by 2020,” Terry said.