THE Travel Corporation (TTC) has committed to a long-term sponsorship of the Express Travel Group conference over the coming years, as part of a significant deepening of the relationship between the companies.
TTC CEO John Veitch detailed a range of initiatives under the boosted pact during the Independent Travel Group Forum in Shanghai on Sat, including a new annual dedicated multi-brand “TTC Escape” famil for top-selling ETG agents.
TTC is also boosting its marketing support for Express initiatives & changing the timing of incentives to align with client payments rather than departure date.
The new “special partnership” aims to reward strong ETG sales growth for the TTC brands, including a 40% year-on-year increase for Inspiring Journeys & 57% for Uniworld River Cruising.
Source: traveldaily